MediaMath vs. Voluum DSP Comparison
Can't decide which ad platform is the best?
The table below will help you decide once and for all! Voluum DSP is agile and intuitive. This ad platform offers multiple campaign creation and unique supply of format types. See for yourself!
MediaMath
BUSINESS MODEL
Direct traffic
Access to traffic directly from publishers.
Multiple networks on one platform
You are able to buy traffic from numerous partners.
Push Your Advertising to New Heights with Voluum DSP
Cost model
This is how you pay for the traffic you buy.
CPM
Data not available
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SUPPORT
Account management
Get the full support of a dedicated Account Manager when scaling up your advertising significantly.
Campaign approval time
How much time it takes to get your campaigns approved.
Up to 5h
Data not available
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AD FORMATS
Native
Ads that match the look, feel and function of the place where they appear.
Display
Banner ads or other ad formats made of text, images, flash, video, or audio.
Push
Short-form notifications that appear on users computer or mobile phone.
FEATURES
Notifications
You get notified when a specific event happens.
Data not available
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Auto-rules
Set up automatic rules that work 24/7 and will pause sources which do not meet your KPIs.
Data not available
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Creative bulk upload
Fast ad creation thanks to bulk uploading of the creatives.
Content targeting
Targeting that allows the display of the relevant ad, on the right page, at the right time.
Data not available
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Interest targeting
Targeting people based on their personal interests. Your campaign will only reach people who are really interested in the offer/topic.
Retargeting
Target users based on their previous online actions.
Real-time reporting
Access to live data and reports.
Whitelist / Blacklist support
Create your own lists of placements that you want to target in your campaign funnel and that you choose to exclude from your campaign funnel.
Data not available
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Bot auto-detection
Detect invalid traffic even more accurately and learn where it came from.
Data not available
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Auto-optimization
A feature that automatically optimizes your campaigns towards your specified performance goals, allowing you to easily reach your KPIs.
iCTR / CPV / CPC / CPA
Multi-user
Invite other users to collaborate with each other in one account.
Data not available
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Reporting API
Manage entities and generate reports using REST API.
Mobile app
Monitor your campaigns’ performance on the go.
Custom conversion tracking
Track additional actions users take throughout their customer lifecycle.
Data not available
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Voluum tracker integration
Access to cloud-based affiliate tracker with built-in optimization tools.
FREE RESOURCES
Blog
Stay up-to-date with the online advertising industry news.
Webinars
Take part in live webinars with the Q&A sessions.
Documentation
Access the platform's documentation to master your skills and make your campaigns even more profitable.
Video tutorials
Watch short and insightful videos to learn about the platform.
Comparison based on publicly available data as of October 10, 2019
Please notify us here if you believe something should be updated.
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Push Your Native Advertising to New Heights
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