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Taboola

Buy Taboola Traffic with Voluum DSP

Taboola is the world's leading discovery & native advertising platform that helps people explore what's interesting and new in the world of content. The platform helps to promote your brand at the moments your audience is most receptive to new messages, products, and services. For publishers, mobile carriers and other digital properties, Taboola is a powerful engine that provides what's relevant, interesting and new to your audience. The result: new engagement and monetization opportunities.

Taboola has become the largest discovery platform, realizing tremendous growth in users and revenue. Today, with over 1,000 employees Taboola’s journey continues, building new technologies that will help people find what’s interesting and new wherever they are.

Ad Formats

Taboola Ad Formats

Content Recommendations In Feed
  • Content Recommendations

    Recommended content looks like real recommendations from a webpage. The widgets are often labelled as “recommended for you” or “you also might like” as they match user's interest.

  • In Feed

    In feed ads are a type of native ads. They're labelled, scrollable and their layout matches the content surrounding the ad so they can fit the Newsfeed.

Ad Inventory

Ad Inventory in Taboola

Msn.com

espn.com

usatoday.com

dailymail.co.uk

cbssports.com

huffpost.com

Traffic Segmentation

Taboola Traffic Segmentation

Available Geos

USA

United Kingdom

South Africa

Canada

Germany

France

Brazil

Type of device

49% Mobile

51% Desktop

Web/In-app
98% 2%
Web In-App

Top Verticals

Taboola Top Verticals and Categories

Business

Finance - insuracne

E-Commerce

Mainstream Dating

Health

Technology

Ad Requirements

Taboola Ad Requirements

Image (min. 1000x600 px)

Main image width x height

Headline (max. 60 characters)

Primary headline text (e.g. article title)

Clothing Trends. Take a Look at our Best Offers!

Description (optional size)

Secondary Body Text

Buy top-quality clothing at the best discounts and make sure you look and feel just awesome.

Call to Action (max. 15 characters)

Text encouraging the user to take action

Read Article
  • Headline (max. 60 characters)

    Primary headline text (e.g. article title)

  • Image (min. 1000x600 px)

    Main image width x height

  • Description (optional size)

    Secondary Body Text

  • Icon (optional size)

    Small icon image (square)

  • Call to Action (max. 15 characters)

    Text encouraging the user to take action

Benefits

Why Choose Taboola with Voluum DSP?

  • #1 discovery platform worldwide
  • 1.4B unique users a month
  • 10,000+ premium publishers and brands
  • 44.5% of the world's Internet population reached
  • Content discovery platforms like Taboola power personalized content recommendations and in-feed native ads across popular publisher websites;
  • Directly reach 1.4 billion people through Taboola’s exclusive and long-term agreements with the world’s most premium digital properties;
  • Position your brand in a good company—seamlessly recommended on the world's best websites;
  • Ensure that your brand reaches interested people by leveraging the massive amounts of user data powering Taboola engine;
  • Utilize any asset that you want people to see through the available native ad formats;
  • Reach marketing KPIs at any stage of the purchase journey with the right mix of audience segmentation and ongoing optimization efforts;
  • Fortune-500 brands and fledgling startups alike use native ads to reach audiences at highly impactful moments when people are already consuming content and are open to discovering something new;
  • Drive goals around high-level brand awareness as well as down-funnel leads and sales.

Buy Taboola Traffic via Voluum DSP

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